Giving Tuesday in its 5th Year
End-of-year giving kicks off tomorrow, November 29, with GivingTuesday, a global day for giving back that comes the first Tuesday after Thanksgiving. Eat your turkey, shop local until you drop on Black Friday, buy online on Cyber Monday, then donate to your favorite charities on Tuesday, November 29. A recent search for Ohio nonprofits participating in GivingTuesday showed 884 entries, including these Philanthropy Ohio members:
Last year, over 700,000 individuals from 71 countries donated $116 million on GivingTuesday. It harnesses the power of social media, as evidenced by last year’s numbers: 114 billion Twitter impressions, 1.3 million social media mentions, 1.08 million gifts (mean gift was $107) and over 917,000 Facebook reaches. Participating organizations have access to a toolkit and sample resources to help create a successful campaign and individual donors can search for local nonprofits where they can volunteer and donate.
Some of the participating nonprofits have secured match funds for donations on Tuesday, making the day even more impactful for those serving neighbors in need. See if your favorite causes are participating – and if they’re not, figure out another way to donate your time and money.
Claudia Y.W. Herrold